ChineseEurope

Chinese language.European perspective.

I help Chinese companies entering, expanding in or communicating across European markets through translation, localization, transcreation and multilingual content.

Translation · Localization · Transcreation · Content

ITALIANENGLISHFRANÇAISDEUTSCHESPAÑOL

More than translation.

Entering a European market takes more than translating words.

A product description, website, campaign or company profile may be grammatically correct and still feel foreign to the people reading it.

I work between Chinese language and European communication, adapting meaning, tone and cultural context so Chinese companies can communicate naturally with European audiences.

中文 Chinese→ Italian
中文 Chinese→ English
中文 Chinese→ French
中文 Chinese→ German
中文 Chinese→ Spanish
01 /

Translation

Accurate, natural translation of Chinese content for European audiences. Corporate communication, product information, websites, presentations, articles and general business content.

02 /

Localization

Adapting content rather than simply translating it. Websites, product pages, apps, marketing materials and customer-facing communication are adapted to feel natural in the target market.

03 /

Transcreation

When the original idea matters more than the original words. Slogans, campaigns, headlines and promotional messages adapted for a new cultural context while preserving the intention behind them.

04 /

Multilingual Content

One Chinese source. Multiple European markets. Content developed and coordinated across Italian, English, French, German and Spanish, while respecting differences between audiences.

05 /

Cultural Adaptation

Language carries context. Expressions, references, tone and communication habits that work in China may require adaptation for European audiences.

Marco Sabbatini, Italian language professional

A specialist between China and Europe.

I'm Marco Sabbatini, an Italian language professional working across Chinese and European languages.

My background combines Chinese language and culture, translation, European studies and academic and professional experience with Chinese.

I have studied and worked in China and have an academic background spanning Chinese language, translation, German studies and East Asian politics, economy and society.

My work sits at the intersection of language, culture and communication.

I don't aim to make Chinese content sound European by removing what makes it Chinese. I aim to make it understandable, natural and effective for the people it is meant to reach.

LanguageProficiency
ItalianoNative
中文 ChineseAdvanced professional proficiency
EnglishC1
FrançaisC1
DeutschC1. Advanced professional proficiency
EspañolC1

How I work.

01 /

Understand

Source material, product, audience and target market.

02 /

Adapt

What needs to remain faithful and what needs cultural adjustment.

03 /

Write

Natural target-language communication.

04 /

Refine

Terminology, tone and consistency review.

Bringing a Chinese brand to Europe?

Tell me what you are working on, which market you are targeting and what kind of content you need.

WeChat: marcosabbbaLinkedIn: linkedin.com/in/marco-sabbatini中文也可以。